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Marketing
Director Dawn Brinson brings more than 20 years of marketing, event promotions
and public relations experience to The Media Matters. With a broad perspective
built from working with a variety of business models in a range of industries
Dawn distills the best of all these experiences into creative, workable
solutions for our clients.
At Lea
Industries, a division of LADD, Inc., she developed sales tools, pricing
strategies, retail promotions and advertising campaigns for the youth
and adult bedroom manufacturer. Further responsibilities included overseeing
all operations and events associated with the company's four showrooms
throughout the United States and it's presence at other home furnishings
tradeshows each year.
Just
prior to joining The Media Matters, Dawn was the executive director of
the Furniture Discovery Center, the only museum and educational center
in the nation focusing on all of the home furnishings industries. In this
capacity, she was challenged with bringing the multifaceted home furnishings
world to the general public in an entertaining and educational way; with
all aspects of financial management, event and exhibit development, e-commerce,
retail development, catalog sales, fund raising, collateral development
and image building.
Dawn
has worked in the publishing world, planning and executing regional book
tours and events for authors published by HarperCollins, Algonquin Books,
Viking Penguin, August House Publishers, Warner Books/Mysterious Press
and Simon and Schuster. She was tapped by High Point University to grow
its fledgling evening degree program. In short order the program doubled
its enrollment of adult degree-seeking students, added two additional
campus sites and the department was cited as a model for adult programs
at colleges and universities in the area.

ph: 336.236.7447
fax: 336.236.7452 www.themediamatters.com
©
Copyright 2001 The Media Matters, Inc.
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